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Apple’s New Real Estate

Apple’s new real estate is located in Cupertino, California at 1 Apple Park Way.  The parking for this land can hold 14,200 and the land cost was estimated at $5 billion.  Their campus is quite impressive real estate.  Here’s some information about the company and why they’re in the news:

Apple Inc. is an American multinational company that designs, produces, and sells personal computers and consumer electronics. It also provides software services. The company was founded by Steven Paul Jobs, Stephen G Wozniak and Ronald Gerald Wayne in 1976 and is headquartered in California.

Apple’s simplistic designs and technical innovation has made it one of the most popular brands in the world. It strives to continuously create new products by using its own software, hardware, and operating system.

Apple has its own website and retail store for selling its products.  The products are also distributed through indirect channels that generate around 70% of the company’s revenue. The indirect channels include resellers, third-party retailers and network carriers such as AT&T and Verizon.

The company was on the verge of bankruptcy in 1997 and Steve Jobs is largely credited for reviving it. Jobs is known as a tech guru and was widely respected for his business acumen. He had a net wort of around $ 6 billion in 2010 and came 42nd on the list of richest people in America.  Under his leadership Apple created a range of products that became highly popular and went on to capture a large market share.

Apple has purchased large amounts of real estate in each state in the US to ensure that they have apple stores accessible to everyone.  In addition, their land acquisitions help them expand.

Following are the most popular products manufactured by Apple:


Macintosh popularly known as Mac is a range of personal computers developed and marketed by Apple since 1984. It runs on Mac operating system (MacOS). Mac was the first computer to have graphical user interface and it enabled people to use devices and programs with ease.

In 2005, the company launched its popular range of computers powered by Intel. The computers were known as MacBook, MacBook Pro, and iMac. The new models were created to replace PowerBook, iBook and Power Mac. These Intel powered models have been updated continuously as newer versions hit the market from time to time.


The first iPhone was launched in 2007 and since then it has been one of the most popular smartphones in the world. The iPhone brings together an iPod, a computer, a digital camera and smartphone into one device that has a touchscreen interface. The iPhone is credited for its sensitive touch and runs on iOS, which is an operating system designed and sold by Apple.

In 2017 the company launched iPhone X, iPhone 8, and iPhone 8 Plus. Apple made some significant improvements in its technology and the iPhone 8 models were positioned as the new versions of the previous phones.  However, Apple envisioned iPhone X as the first in the series of next decade phones. The new features included the A11 bionic chip with artificial intelligence, a high-resolution display and a camera with better quality. iPhone X has a Face ID feature for unlocking the phone and OLED screen technolog.  Also, the smartphone has a bezel-less design and a steel and glass form factor.


iPad is a series of tablets manufactured and marketed by Apple. The first iPad was launched in 2010 and the device has a multi-touch screen with a virtual keyboard. iPad was designed as an ideal tablet for sending emails, browsing the web, and enjoying music and videos. The difference between an iPad and a tablet is that the iPad runs on iOS where as other tablets run on Android.


Apple released iPod, its very first portable music player in 2001. The iTunes software created by Apple is used to transfer music, photos, and videos.  The iPhone and the iPad have the same media players as that of an iPod, however, they are viewed as separate products.

In the 2018 fiscal year the annual global revenue of Apple was $265 billion. Apple continues to be the largest IT company in the world in terms of revenue. It is also the third largest manufacturer of mobile phones in the world.